Pixel Stamp · The Crest Throughout the Fabric · A Tribute to the 90s
The Coventry City crest has been transformed into a 90s-style "pixel stamp" pattern and printed tone-on-tone across the entire sky blue body — visible up close, subtle from a distance. A direct homage to the golden era of 90s shirt design, with a look that is both nostalgic and contemporary. This season's blue is also more vibrant than the previous one, celebrating the club's new era.
Coventry, the City, the Industry, the Club
The launch photoshoot for this shirt was held at the Jaguar Daimler Heritage Trust in Gaydon, marking 20 years since the closure of the iconic Jaguar Browns Lane factory in Coventry in 2005. A detail that connects the club to the city's industrial history — the same spirit that founded Coventry City in 1883, born from bicycle workers who would later build cars and airplanes.
